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Reel Revolution · self-paced online course

Stop hiding from Reels. Start showing up on camera for real. 🪩

10 practical lessons. 10 confidence-building tasks. 2 masterclasses. One Reel Revolution.

Your step-by-step guide to creating Instagram Reels with more confidence, creativity and a whole lot less overthinking. No deadlines. No pressure to keep up. Just practical training you can work through at your own pace.

A camera filming at an AJP Social Studio event

Let’s be real for a second

You don’t need to be a content creator to create great content.

You just need somebody to show you how.

You KNOW that creating Reels could make a difference to your business. You’ve watched other business owners confidently talking to the camera, sharing their expertise and showing up online. And you’ve probably thought, “I really need to start doing that.”

But then you open Instagram. You stare at the camera. You don’t know what to say, how to start or how to make it look good. And before you know it, you’ve talked yourself out of creating anything at all.

Sound familiar? Well, my lovely, that’s exactly why I created Reel Revolution.

Not to turn you into somebody you’re not. Not to make you dance, point at words on a screen or follow every trend going.

But to help you understand HOW to create Reels, WHY they work and WHAT you can do to make the whole process feel easier.

Because creating content for your business shouldn’t feel like climbing Mount Everest every time you open your camera roll.

And I promise, you are far more capable than you give yourself credit for.

Let me guess…

If you’re nodding along, you’re in the right place.

  • You’ve got approximately 372 Reel ideas saved on Instagram but haven’t actually filmed any of them.
  • You’ve recorded yourself speaking, watched it back and immediately hit delete.
  • You know you need to create video content but have absolutely no idea where to start.
  • You open an editing app and feel overwhelmed by all the buttons.
  • You spend so long trying to make something perfect that you never actually post it.
  • You compare yourself to people who seem to make content effortlessly.

You don’t need another person telling you to “just be confident”. You need somebody to show you the steps.

Introducing Reel Revolution 🪩

Your confidence-building, content-creating, Reel-making toolkit.

A practical, self-paced course to take you from feeling overwhelmed by Instagram Reels to understanding how to create them for your business.

Lessons

10 bite-sized video lessons

Clear, easy-to-follow training covering the essential skills you need to plan, film, edit and publish Reels.

Tasks

10 practical tasks

Every lesson comes with a task to help you put what you’ve learnt into practice. No sitting through hours of theory wondering what to do next.

Masterclasses

2 recorded masterclasses

Go deeper into the tools, techniques and creative processes that can help make your Reels easier to produce.

Access

Lifetime access

Work through the programme at your own pace and revisit the lessons whenever you need a refresher.

Whether you’ve never created a Reel in your life or you’ve been posting for years but still feel like you’re winging it, this course will help you build the skills and confidence to create content that feels like YOU.

What could Reel Revolution help you do?

Imagine opening Instagram and actually knowing what you’re going to create.

  • Imagine having an idea and understanding how to turn it into a Reel.
  • Imagine being able to film yourself without needing 47 attempts.
  • Imagine opening Instagram Edits and understanding what the different tools do.
  • Imagine creating content that reflects your personality, communicates your expertise and connects with the people you want to work with.
  • And imagine no longer feeling like everyone else got handed a secret social media instruction manual that you somehow missed.

That’s what I want for you. Not perfection. Not overnight viral fame. Just the skills, knowledge and confidence to show up as YOU.

What’s inside

10 lessons. 10 tasks. Real skills you can use again and again.

We’re breaking the Reel creation process down into manageable steps.

  1. Finding your Reel ideas

    Find content inspiration within your own business, knowledge and everyday experiences.

  2. Creating hooks that grab attention

    Open your Reels in a way that gives people a reason to keep watching.

  3. Planning what you want to say

    Take the overwhelm out of structuring your ideas and create content with a clear message.

  4. Building confidence on camera

    Practical techniques to help you feel more comfortable filming yourself and speaking naturally.

  5. Filming your content

    The basics of framing, lighting, camera positioning and footage that looks and feels good.

  6. Getting creative with B-roll

    Capture everyday footage and use it to tell stories about your business.

  7. Using voiceovers

    Create engaging content without always needing to speak directly to the camera.

  8. Editing your Reels

    Get to grips with editing techniques that help bring your footage together.

  9. Publishing with purpose

    The role of captions, covers, on-screen text and calls to action.

  10. Repurposing your content

    Make more use of the content you’ve created, rather than constantly starting from scratch.

And the best part?

Every single lesson has a practical task. Sometimes you’ll be planning. Sometimes you’ll be practising. Sometimes you’ll be filming or editing. Each task helps you build confidence, try a new technique and develop skills you can use long after you’ve finished, at your own pace.

And there’s more…

Two masterclasses included.

Masterclass one

Instagram Edits

Get more confident using Instagram’s editing app and discover the features and techniques that can help you bring your content to life. Learn how to make editing feel less complicated.

Masterclass two

Your 30-day Reels plan

Build out your own personalised 30-day Reels schedule: what you’ll plan, when you’ll film, when you’ll edit and when you’ll post. You’ll leave with a month of Reels mapped out and a rhythm you can actually stick to.

Both masterclasses are inside your course portal, ready to watch whenever it suits you.

How it works

Your course is ready when YOU are.

No scheduled lesson drops and no deadlines to race towards.

  1. Get instant access

    Once you’ve joined, you’ll receive the details you need to access your course portal.

  2. Watch your lessons

    Work through the 10 lessons at a pace that suits you. Each one is short, focused and easy to follow.

  3. Complete your tasks

    Put your new knowledge into practice with the task that goes with each lesson.

  4. Explore your masterclasses

    Dive into the two recorded masterclasses to build on what you’ve learnt.

  5. Keep creating!

    Come back to the lessons whenever you need support, inspiration or a little confidence boost.

Who is it for?

For business owners with something valuable to share.

For the coaches, creatives, service providers, small business owners and entrepreneurs who want to feel more confident creating video content.

For complete beginners who want somebody to explain the basics without assuming they already know everything.

And for people who have been creating Reels for a while but want to understand the process better and stop second-guessing themselves.

  • You don’t need fancy equipment.
  • You don’t need a studio.
  • You don’t need thousands of followers.

You just need a smartphone, a willingness to learn and somewhere to start.

Alice Potter, founder of AJP Social Studio, smiling

Hello, I’m Alice! 🩷

Confidence is one of the most powerful things we can give a business owner.

I’m Alice Potter, the multi-award-winning Social Media Confidence Coach, founder of AJP Social Studio and creator of Social Media School.

I’ve worked with business owners who were terrified of appearing on camera. People who thought they were too old, too awkward, too inexperienced or simply not the type of person who could create content. And I’ve watched them surprise themselves with what they’re capable of.

That’s why I don’t believe in making social media more complicated than it needs to be. I believe in breaking things down. Showing you the steps. Explaining the WHY behind the HOW.

You just need to start showing up as yourself. And I’d absolutely LOVE to help you do that.

Your Reel Revolution starts here

£99. One-time payment.

No subscription. No deadlines. No pressure to keep up with anybody else.

Just the tools, teaching and encouragement to help you start creating Reels with confidence.

Self-paced · lifetime access

Reel Revolution

Everything included in your investment:

  • 10 bite-sized, practical video lessons
  • A practical, confidence-building task with every lesson
  • Instagram Edits recorded masterclass
  • Your personalised 30-day Reels planning masterclass
  • Instant access to your online course portal
  • Lifetime access to your training
£99One-time payment

Frequently asked questions

Good questions.

Is Reel Revolution suitable for complete beginners?

Absolutely! Reel Revolution is designed to make creating Reels feel less overwhelming, even if you’ve never filmed or edited one before. We’ll start with the fundamentals and build your knowledge step by step.

What do the practical tasks involve?

Every lesson includes an activity designed to help you apply what you’ve learnt. Depending on the topic, you might be brainstorming ideas, practising hooks, experimenting with filming techniques, exploring editing tools or planning your content.

They’re all about building your knowledge, confidence and practical skills.

How long do I have to complete the course?

There’s no deadline. Reel Revolution is completely self-paced, so you can work through the training around your business, family and other commitments.

How long are the lessons?

The bite-sized lessons are approximately 10–15 minutes long. You’ll also want to allow time to complete the accompanying practical tasks.

What happens after I purchase?

You’ll receive access details for your online course portal, where you can start working through the lessons and watching the masterclass recordings.

Are the masterclasses live?

No. Both masterclasses are recordings included in the course, so you can watch, pause and revisit them whenever you like.

Will I receive personal feedback from Alice?

Reel Revolution is a self-paced training course and doesn’t include individual coaching or personalised feedback. However, the lessons and practical tasks are designed to guide you through the process independently.

Do I need any special equipment?

No. A smartphone, Instagram, access to Instagram Edits and an internet connection are all you need to get started. You don’t need professional cameras, expensive lighting or fancy microphones.

Will this help if I hate being on camera?

Yes! Building camera confidence is a key part of the programme. We’ll explore ways to feel more comfortable filming yourself, alongside other content formats such as B-roll and voiceovers.

How much does Reel Revolution cost?

Reel Revolution is £99 as a one-time payment, giving you lifetime access to the 10 lessons, practical tasks and two recorded masterclasses.

Your next Reel could be the one

It’s time for your Reel Revolution. 🪩🩷

Not because it gets a million views. Not because it’s absolutely perfect. But because you created it, and realised you’re a little bit more capable than you thought.